A four-session working course for elected members, candidates and their staff: the law, the ethics, and the exact workflows that let a small political office produce like a large one – taught by the strategist who industrialised digital campaigning in British politics.
Founding-cohort pricing ends Friday 19 June. £997 thereafter – and this is the lowest price the course will ever be.
Scotland and Wales elected new parliaments in May 2026. Offices are being staffed and budgets set – right now.
The digital imprints regime is being extended and enforcement strengthened while the Electoral Commission pilots deepfake detection.
A third of UK adults reported seeing political deepfakes before May’s elections. Every office needs a defence – and a policy.
An office using AI well out-produces one that doesn’t, ten to one, on the same staffing budget. That gap decides marginal seats.
What AI is and isn’t for a political office. The UK rules: digital imprints, the false communications offence, Electoral Commission guidance on generative AI, and what the new legislation changes. The US picture for those who work across the Atlantic. Data protection where it bites hardest: constituent casework. An ethics framework your office can actually follow.
Casework triage and drafting at five times the speed – with the safeguards that keep constituent data safe. Correspondence engines. Briefings, research synthesis and FOI handling. Speeches and press releases in your voice, not the machine’s.
Content engines for social and email. Narrative discipline at volume. Opposition monitoring, polling synthesis, and imprint-compliant AI-assisted material. The weekly content cycle one staffer can run.
Your office’s AI playbook: standard operating procedures, tool selection on a political budget (most of it free), security and confidentiality rules, team roles – and a live build of one workflow for your office. You leave with a 90-day implementation plan.
Generic AI courses skip the part that can end a political career. We cover the UK imprints regime, the false communications offence, Electoral Commission guidance, US state deepfake statutes and the FEC position – in plain language, with compliance habits built into every workflow we teach. (Training, not legal advice – and we keep it current as the law moves.)
Kirk J. Torrance brought new and emerging technology into UK and European political campaigning when almost nobody had – building the SNP’s digital campaign infrastructure from 2009: the breakthrough 2011 majority in a parliament designed to prevent one, the same machine behind the 2015 landslide that took the party from 6 to 56 Westminster seats, and a third Holyrood term in 2016. Channel 4 News called the work ‘light years ahead’; The Times called it a ‘Facebook revolution’.
He holds a BSc in Internet & Communication Technologies – including the study of AI – and has been deploying AI in business since 2015, training executives and teams at firms across architecture, enterprise and the third sector. Digital strategist to two First Ministers. Twice invited to Davos; published in The Spectator. He has spent seventeen years answering one question: how does a political operation do more, with less, faster than its opponents? AI is the biggest answer yet.
This is the founding cohort. Cohort 2 will be £1,495; from cohort 3 it joins comparable professional AI programmes at £1,995+. Founding members lock in the room where it started. All prices include VAT; offices receive a VAT receipt for reclaim.
The cohort runs at five seats or more – if it doesn’t run, every penny is refunded automatically. And if you attend all four sessions and don’t consider it worth the fee, say so within 7 days and we’ll refund you anyway.
Especially for you. The course assumes no technical background – it teaches judgement, workflows and rules, with your staff handling the hands-on build alongside you. That’s why the office bundle exists.
All of them. The tools are neutral; the law applies to everyone. Cohorts run under Chatham House conventions and your enrolment is not published.
Yes – office bundles can be invoiced as professional training for staffing/training budgets. Email office [at] industrialstrategic [dot] com.
Every session is recorded and yours to keep, and the email support covers anything you missed live.
No – it’s professional training that covers the legal landscape and builds compliance habits. For specific situations your office should consult the Electoral Commission or counsel. We tell you when that’s the right move, too.